THE MARTINI REPORT | The Affluent Audience Online Vol 1: Autos and the Elite

Martini Media commissioned Ipsos MediaCT to conduct the first Martini Report, marking the start of a new tracking study that will detail the role of the Internet in Affluent lives and Affluent spending. This is the first in a series of White Papers synthesizing findings from this research with data from a variety of sources to provide a comprehensive and insightful perspective on how to engage Affluent consumers.

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